Products
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Peoplemeter
The peoplemeter measurement technology surpasses all previous measurement methods and dominates TAM methodologies worldwide. Measuring TV audiences requires state-of-the-art technology to ensure that precise and accurate data is collected easily and effectively from the TAM panel homes.
Pollux
Pollux is full featured integrated software package that collects, validates, weights and calculates television audience data. Pollux combines international standardisation with transparency by means of extensive and flexible reporting at all phases of data production.
